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Everything new on yippy in one stream: chronological, across all formats.
Today
How to Rank in ChatGPT: A Tactical Playbook
ChatGPT decides what to cite using its own rules. Here's the 8-step playbook for getting your content chosen, plus what actually moves the needle.
This week
The yippy network — curated publishing.
yippy is the umbrella publication of the yippy network: a curated portfolio of independent engines, edited to a single editorial standard.
This month
The Fish Soup: How the Magic Is Made
Season one of the Magic channel: seven episodes on content craft in the AI age, told through one bouillabaisse. The reading order, all episodes in one place.
The Recipe Is Ours: Why the Stock Cannot Be Copied
Anyone can read a recipe; few can cook the stock. The season finale explains the yippy model: curated public content, club depth, and a base that does not copy.
Saffron and Orange Peel: The Unexpected Layer
Saffron and orange peel are invisible on the plate and unmistakable on the palate. Episode 6 covers the semantic layer: entities, structure, machine-readable depth.
The Rouille: Serving Is Part of the Recipe
Bouillabaisse arrives with rouille and croutons; serving belongs to the dish. Episode 5 treats the transaction path as part of content quality, not an afterthought.
Overcooked: How Content Dies in the Pot
Fish cooks in minutes; leave it longer and texture is gone. Episode 4 is about timing: publishing rhythm, poaching over boiling, and knowing when to stop.
The Rascasse: What You Cannot Substitute
Every bouillabaisse needs the rascasse, a fish with no stand-in. Episode 3 names the ingredients AI content structurally lacks: data, networks, editorial stance.
The Stock: 25 Years Simmering, No Shortcut
A real stock takes bones, roasting and time. Episode 2 reads 25 years of building YMYL platforms as the base no prompt can replicate overnight.
The Water: Everyone Cooks with It, Few Make Soup
Access to AI models is the new tap water. Episode 1 of The Fish Soup explains why most machine-made content tastes the same and what actually creates flavor.
Sonnet 5
Anthropic's new default Claude model: $2/$10 per million tokens through Aug 31, 2026, then $3/$15. Agentic, close to Opus 4.8 in capability.
It's not a yippy DAY to Keep Using Fable 5 for Free
Fable 5 returned July 1 with a stronger safety filter. Free inclusion in Pro, Max, and Team plans ends today; usage credits take over tomorrow.
Fable 5's Free Window Closes Today: What $100 Buys You
Fable 5 is back, not banned for good. Free inclusion ends July 7; from July 8, usage credits price it at $10/$50 per million tokens.
Claude Sonnet 5 Is the New Default, Priced Below Opus 4.8
Claude Sonnet 5 launched June 30, 2026 as Anthropic's new default model, priced at 40 to 60 percent of the Opus 4.8 rate depending on the date.
July 7, 2026: When the 77 Portal Meets the Fire Horse
July 7 doubles numerology's number 7, sits inside the Fire Horse's own month, and lands a day after Earth's farthest point from the sun.
About yippy TEAM: the people building the network
yippy TEAM is where the yippy network shows its work: the people, decisions and craft behind a growing family of independent engines.
About yippy MARKET: where the community buys, sells and makes
yippy MARKET is the marketplace of the yippy network: curated offerings from the community, for the community.
Search
Search the yippy network — one search across every engine.
Membership
Three terms, one promise — the price is set, what matters is how long you stay.
Online-Erstberatung: Public Relations (PR) in 2026
Einmal 60 Minuten online: klare Einschätzung deiner PR-Situation, konkrete Prioritäten und ein Bild davon, was als nächstes wirkt. Preis: 390 Euro.
GEO: Generative Engine Optimization
GEO ist die Praxis, deine Inhalte so aufzubereiten, dass KI-Systeme wie ChatGPT, Gemini oder Perplexity sie als Quelle zitieren und empfehlen.
Earlier
Semrush
Semrush is a US platform for SEO, content marketing, and competitive analysis, founded in 2008 and based in Boston with around 1,600 employees.
Sistrix
Sistrix is a leading SEO tool from Bonn, known for its Visibility Index measuring the organic Google visibility of domains.
Dominik Wojcik
Technical SEO veteran, co-founder of Trust Agents, now managing director of the AI/marketing consultancy evnxt and at Kaizen.
Finn Hillebrandt
Founder of Blogmojo and Gradually AI, an SEO expert since 2011 and coach for AI agents and prompt engineering in online business.
Malte Landwehr
CPO and CMO at Peec AI, formerly VP SEO at idealo and VP Product at Searchmetrics; an expert on SEO and AI search (GEO).
Marcus Tober
SVP Enterprise Solutions at Semrush and founder of Searchmetrics, one of the defining figures of the European SEO scene.
Johannes Beus
Founder and CEO of Sistrix, the leading SEO tool in the German-speaking market, and inventor of the Sistrix Visibility Index.
SEO-Day 2026: where SEO meets GEO and AI-coding
On 19 November the SEO scene meets at the RheinEnergieSTADION in Cologne. The ExpertDay the day before is all about AI-coding this time.
ExpertDay 2026: AI-coding hands-on
ExpertDay 2026 on 18 November is the confidential pre-event of SEO-Day, focused on AI-coding and product development with AI.
SEO-Day 2026: SEO, GEO and AI conference in Cologne
SEO-Day 2026 takes place on 19 November at Cologne's RheinEnergieSTADION, with more than 30 speakers on SEO, GEO and AI.
Fabian Rossbacher
Fabian Rossbacher is the founder and organizer of SEO-Day in Cologne, one of the largest SEO conferences in the German-speaking world.
SEO-DAY GmbH
SEO-DAY GmbH, based in Leverkusen, organizes SEO-Day in Cologne, one of the leading SEO conferences in the German-speaking market.
Astro 7: Rust Rewrite, Vite 8, Builds Up to 61% Faster
Astro 7 rebuilds its core in Rust, moves to Vite 8, and adds queued rendering — cutting real-world build times by 15 to 61 percent.
US Orders Anthropic to Suspend Fable 5 and Mythos 5
Anthropic disabled Fable 5 and Mythos 5 for all customers after a June 12 US export control order citing national security. It complies under protest.
ChatGPT & Co: Bessere Ergebnisse in weniger Zeit
Du lernst in 90 Minuten, wie du ChatGPT und andere KI-Tools gezielt einsetzt, um Aufgaben schneller zu erledigen und bessere Ergebnisse zu erzielen.
Workshop Eintrag: Dein Service wird sichtbar
Mit dem Workshop-Eintrag auf ZENTRALE Direkt machst du deinen Service sichtbar und erreichst Kunden, die aktiv nach einem Anbieter wie dir suchen.
Online-Erstberatung: Markenschutz in 2026
In 90 Minuten online mit einem akkreditierten Markenrechtsanwalt der ZENTRALE Direkt. Du erfährst, ob und wie deine Marke rechtlich schützbar ist.
Online-Erstberatung: Patentrecht für Ideen
Du willst wissen, ob deine Idee patentierbar ist. In dieser 90-minütigen Online-Beratung bewertet ein akkreditierter Patentanwalt dein Vorhaben konkret.
Online-Erstberatung: Besser mit KI als Geschäftsführer
In 1,5 Stunden online klärst du als Geschäftsführer, wo KI dir Alltagsarbeit abnimmt, und nimmst einen schriftlichen ersten Schritt mit.
Event Eintrag: Dein Event im Rampenlicht
Mit einem Event-Eintrag auf der ZENTRALE bringst du deine Veranstaltung vor ein Publikum, das gezielt nach Events sucht. Alle Details, ein Eintrag.
1aautoversicherung.de
Die Keyword-Domain 1aautoversicherung.de trifft ohne Bindestrich Suchanfragen nach Kfz-Versicherungen direkt. Verkauf über Sedo-Treuhand oder bei yippy.
1agesundheit.de
1agesundheit.de ist eine Keyword-Domain im deutschen Gesundheitsmarkt, offen für Portale, Praxen-Marketing und digitale Gesundheitsangebote.
verbraucherwelten.de
verbraucherwelten.de ist eine beschreibende .de-Domain für Verbraucherthemen, geeignet als Dachmarke für Vergleiche, Ratgeber und Informationsportale.
pkv-financial.de
pkv-financial.de verbindet private Krankenversicherung mit Finanzberatung in einer starken Keyword-Domain. Kauf über Sedo-Treuhand oder direkt bei yippy.
beitragsbemessungsgrenze.org
beitragsbemessungsgrenze.org besetzt einen jährlich gesuchten Sozialversicherungs-Fachbegriff. Verkauf über Sedo-Treuhand oder direkt bei yippy.
ZENTRALE Go: Du kannst dabei sein!
Bei ZENTRALE Go buchst du einen Einstieg in das ZENTRALE-Netzwerk: Sichtbarkeit, Verbindung und Zugang zu Formaten, die sonst nicht offen zugänglich sind.
Generative Engine Optimization (GEO): Optimieren für mehr Sichtbarkeit
GEO macht deine Inhalte für ChatGPT, Gemini und Perplexity sichtbar. Fünf Experten erklären Grundlagen, Strategien und Content-Techniken im Fachbuch.