SEO-Day 2026: where SEO meets GEO and AI-coding
On 19 November the SEO scene meets at the RheinEnergieSTADION in Cologne. The ExpertDay the day before is all about AI-coding this time.
Search is changing faster than ever. AI crawlers read along, answers come from language models, and "GEO" — generative engine optimization — suddenly sits next to classic SEO. SEO-Day 2026 puts exactly that shift on stage.
Cologne, 19 November
The SEO-Day runs at the RheinEnergieSTADION with 30+ speakers, among them Johannes Beus (Sistrix), Marcus Tober (Semrush), Malte Landwehr , Finn Hillebrandt , Dominik Wojcik .
Topics range from logfiles for AI crawlers through GEO rankings to reporting with BigQuery — the 2026 thread is how search and language models grow together.
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ExpertDay the day before
On 18 November the ExpertDay , the confidential pre-event, is all about AI-coding and product development with AI. 100 seats, raffled among the first 300 ticket buyers, applications via the ticket shop .
For yippy this is home turf: SEO, GEO and AI-coding are exactly where search, marketing and built products converge in the Intelligence Age.
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